JIIPA to Host 64-Member Japanese and Korean Buyer Delegation at UPITS 2026
JIIPA is hosting a 64-member delegation of Japanese and Korean buyers at the Uttar Pradesh International Trade Show (UPITS) 2026 from 25–29 September 2026 at India Expo Centre & Mart, Greater Noida. The delegation will participate in B2B meetings with Uttar Pradesh exporters, manufacturers, MSMEs and other businesses to explore sourcing, trade, investment, manufacturing partnerships and long-term commercial opportunities.

Greater Noida, Uttar Pradesh | September 2026
The Japan India Industry Promotion Association (JIIPA) is set to host a 64-member Japanese and Korean buyer delegation at the Uttar Pradesh International Trade Show (UPITS) 2026, being held from 25–29 September 2026 at India Expo Centre & Mart, Greater Noida, Uttar Pradesh.
The participation of Japanese and Korean buyers at UPITS 2026 is expected to create new opportunities for Uttar Pradesh exporters, manufacturers, MSMEs and businesses seeking to expand their international market presence. The initiative will facilitate B2B meetings, business matchmaking, sourcing opportunities and potential partnerships between businesses from Uttar Pradesh and international buyers from Japan and Korea.
The buyer delegation represents an important opportunity to strengthen Japan–India and Korea–India trade relations, while connecting Uttar Pradesh's manufacturing and export capabilities with international demand.
JIIPA Facilitates Japanese and Korean Buyer Participation at UPITS 2026
JIIPA is facilitating the participation of the Japanese and Korean buyer delegation at UP International Trade Show 2026 and coordinating B2B business meetings with exporters, manufacturers, MSMEs and other business stakeholders from Uttar Pradesh.
These buyer–seller meetings are designed to enable direct discussions around international sourcing, exports, investment, manufacturing partnerships, distribution, technology collaboration and strategic business alliances.
For Uttar Pradesh businesses, direct interaction with Japanese and Korean buyers provides an opportunity to showcase products and manufacturing capabilities, understand international buyer requirements and explore potential commercial relationships. The UPITS 2026 B2B meetings can also help participating enterprises identify new markets and develop relationships with overseas sourcing companies and potential strategic partners.
Japan–Korea–India Business Connections at UPITS 2026
The presence of Japanese buyers and Korean buyers at UPITS 2026 highlights the growing scope for stronger Japan–Korea–India business linkages. Uttar Pradesh has a diverse industrial and manufacturing base, with companies operating across multiple sectors and increasingly looking towards international markets for export growth. Engagement with buyers from Japan and Korea can provide local enterprises with greater exposure to international sourcing requirements and potential overseas business opportunities.
For Japanese and Korean companies, the Uttar Pradesh International Trade Show 2026 provides an opportunity to discover Indian suppliers, manufacturers and MSMEs and explore potential sourcing and business partnerships. The initiative therefore creates a two-way platform: Uttar Pradesh businesses can access international buyers, while Japanese and Korean companies can explore sourcing and partnership opportunities in India.
B2B Meetings to Explore Trade, Sourcing and Investment Opportunities
A key focus of JIIPA's participation is the facilitation of buyer–seller meetings between international buyers and Uttar Pradesh businesses.
Participating companies will have the opportunity to present their products, manufacturing capabilities and business propositions directly to prospective international partners.
Areas of potential cooperation include:
International Trade and Export Development
Product Sourcing
Manufacturing Partnerships
Investment Opportunities
Distribution Partnerships
Technology Collaboration
Strategic Alliances
Supply-Chain Partnerships
Long-Term Commercial Cooperation
The Japanese and Korean buyer delegation brings diverse sourcing and business interests, creating opportunities for Uttar Pradesh enterprises to identify areas of mutual commercial interest. For MSMEs and exporters in particular, such direct engagement can help establish initial business relationships that may develop into long-term export contracts, sourcing arrangements and strategic partnerships.
Creating New Export Opportunities for Uttar Pradesh Businesses
The participation of international buyers at UPITS 2026 comes at an important time for businesses seeking to expand their export footprint. Business matchmaking between Uttar Pradesh companies and overseas buyers can help local enterprises understand international market expectations, identify potential customers and explore new sourcing channels.
For Uttar Pradesh exporters and MSMEs, the opportunity to meet Japanese and Korean buyers directly can provide valuable exposure to markets known for established manufacturing, sourcing and technology ecosystems. JIIPA's role in facilitating these connections is focused on creating meaningful business-to-business engagement between Indian enterprises and international markets.
JIIPA's Role in India–Japan and India–Korea Business Connectivity
The Japan India Industry Promotion Association (JIIPA) works to strengthen commercial and industrial connections between Indian businesses and international markets. Through initiatives such as the UPITS 2026 Japanese and Korean buyer delegation, JIIPA is supporting international business matchmaking and helping create platforms where Indian enterprises can engage directly with overseas companies.
The initiative also contributes to broader opportunities for India–Japan trade, India–Korea trade, international sourcing and cross-border business partnerships. By bringing international buyers to Uttar Pradesh, JIIPA aims to connect local exporters, manufacturers and MSMEs with prospective business partners from Japan and Korea and facilitate engagement that extends beyond the trade show itself.
UP International Trade Show 2026: Connecting Uttar Pradesh with Global Markets
The Uttar Pradesh International Trade Show 2026, or UPITS 2026, provides a platform for Uttar Pradesh businesses to showcase their products, capabilities and industrial strengths to domestic and international stakeholders. The participation of a 64-member Japanese and Korean buyer delegation adds an international business dimension to the event, creating opportunities for direct engagement between buyers and Indian enterprises.
For participating companies, the buyer–seller meetings can serve as a starting point for exploring exports, international sourcing, investment, manufacturing cooperation and strategic partnerships. JIIPA continues to facilitate communication and engagement between participating international buyers and Indian businesses, with the objective of helping convert initial meetings into sustainable commercial relationships and long-term business opportunities.
Building Long-Term Japan–Korea–India Business Partnerships
The JIIPA-led initiative at UPITS 2026 reflects the importance of direct business engagement in building international trade relationships. By connecting Japanese buyers, Korean buyers and Uttar Pradesh businesses, the initiative creates a platform for companies to explore new markets, develop sourcing relationships and identify opportunities for collaboration.
The UP International Trade Show 2026 therefore offers an important opportunity to connect Uttar Pradesh's business and manufacturing potential with international demand and strengthen Japan–Korea–India trade and investment cooperation.

"JIIPA looks forward to working with participating buyers, Uttar Pradesh businesses, government stakeholders and industry partners to make the UPITS 2026 B2B meetings productive and commercially meaningful, while creating pathways towards long-term partnerships and international business growth". said Prashant Godghate is the Chairman of the Japan India Industry Promotion Association (JIIPA).









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